Ah, the turn of the year: A time when people start making resolutions, mapping out new fitness routines, and–one of our favorite pastimes–buying new fitness equipment.
The new year is a great time to find discounts on exercise equipment (New Year’s treadmill sales, anyone?). We keep our eyes out all year long looking for deals on cardio equipment, strength training equipment, and anything else that helps you meet your goals, but here, we’ve curated the best New Year’s fitness sales. Check back often, because we’ll be continually updating this page.
Featured New Year’s Fitness Sales
NordicTrack
Last year, NordicTrack offered $1,300 discounts on cardio machines sitewide.
Ergatta
Last year, you could save $700 on the Ergatta Rower and $450 on the Ergatta Lite.
REP Fitness
Last year, REP Fitness offered free shipping and big discounts on its deals page.
GGR Exclusive Coupon Codes
- 2POOD: Use GGR | Save 10%
- Angles90: Use GGR10 | Save 10%
- AtivaFit: Use GGR | Save 7%
- Better Body: Use GGR | Save 5%
- BetterMe: Use our link and enter code GGR2025 at checkout | Save 65%
- Bounce Nutrition: Use GARAGEGYMREVIEW | Save 20%
- Carol Bike: Use COOP | Save up to $250
- CLMBR: Use GGR | Save $250
- Embrace Contrast Therapy: Use GGR | Save 5%
- Eternal Ice Baths: Use GGR11 | Get 11% off any ice bath or bundle
- FED Fitness: Use GGR35 | Save 35% through Dec. 3
- Force USA: Use GGR5 | Save 5%
- Future: Use our link | Get a month free
- Get RX’d: Use GGRBN25 | Receive a free Quick Adjust QA-1 Speed Rope (black or blue) with purchases of $100+
- Giant Lifting: Use GGR | Save 5%
- Griffin: Use GGR5 | Save 5%
- Harambe: Use GGR | Save 10%
- Heavenly Heat: Up to $600 off a sauna purchase with code GGR, plus free shipping and 50% off installation
- HomePlunge: Use GARAGEGYM | Save $50
- Inergize: Use GGR10 | Get an extra $75 off
- Inertia Wave: Use HOMEGYM | Save 10%
- Johnson Fitness & Wellness: 5% off sitewide with code GGR5 | Exclusions: Peloton, Force USA, and Tonal 2
- Juggernaut: Use GARAGEGYM | Save 10%
- Kineon: Use GARAGEGYM | Save 10%
- Lebert: Use GARAGEGYMREVIEW | Save 15%
- Legion: Use GARAGEGYM | BOGO 50%
- LifePro: Use GGR-PACER | Save 20% on the PacerMini Treadmill
- Live It Up: Use GARAGEGYM15 | 15% off first orders, plus limited-edition holiday gift bundles
- Marc Pro: Use GGR | Save 10%
- Mikolo Fitness: Use GARAGEGYMREVIEW | Save 5%
- MX Select: Use GGR10 | Save 10% on the entire new EVO line
- Nurture Life: Use code GGR75 | Save $75
- Plunge: Use GGR | Save an additional $150
- Polar Monkeys: Use GGR | Save $500 on any cold plunge
- Pullup & Dip: Use GARAGEGYM10 | Save 10%
- Quantum Trainers: Use GGR | Save $50
- Red Light Therapy Home: Use GGR | Save $50
- Redwood Outdoors: Use GGR5 | Save 5% on purchases over $5k
- RitFit: Use GGR10 | Save 10%
- Shogun Sports: Use GGR | Save 15%
- Simple App: Use GARAGEGYM | Save 60%
- Stray Dog Strength: Use GGR | Save 10%
- SuperMush: Use GGRBFCM30 | Save 30%
- SYNCA: Use GGR | Save 15%
- Ten Thousand: Use GGR15 | Save 15%
- Torque: Use GGR | Save 5%
- Total Gym: Use code GGYM10 to get 10% off the Evolve
- Vesta: Add GGR to your order notes for a free ergonomic triceps rope
- Wellfit: Use code GARAGE007 to save $60 on the TM007 Treadmill | GARAGE024 to save $70 on the TM024 Treadmill | GARAGE029 to save $80 on the TM029 Treadmill
*Some exclusions may apply*
New Year’s Fitness Sales on Cardio Equipment
- Aviron: Last year, you could save up to $977 on cardio equipment
- Bowflex: Last year, you could save up to $800 plus get free shipping
- CAROL: Last year, you could get $250 off with code XMAS | Ends Dec. 31
- Dick’s Sporting Goods: Last New Year, Dick’s offered up to 50% off select fitness items during the winter clearance sale
- Echelon: Last year, you could save up to $1,000 plus free shipping
- Ergatta: Last year, you could save $850 on the Ergatta Rower and $600 on the Ergatta Lite, including free shipping
- FED Fitness: Up to $500 off sitewide through 12/28/25
- Horizon Fitness: Last year, you could save up to 50% on select treadmills, exercise bikes, and ellipticals
- Hydrow: Last year, the brand offered up to $800 in savings
- Lit Method: Last year, you could save over $1,200 on exercise machines and up to $2,000 on cold plunges
- NordicTrack: Last year, you could save up to $1,300 on machines and get free shipping
- Peloton: Last year, you could save up to $1,250 on select bundles
- ProForm: Last year, you could save up to $2,000 and get select machines for free when you purchased an iFIT membership
- Schwinn: Last year, you could take $200 off the IC4 bike
- Sole: Last year’s sale included $400 off treadmills, ellipticals, exercise bikes, and rowing machines
- Sunny Health and Fitness: Last year, the brand slashed cardio machines by $200 on Amazon
- TruGrit: During last year’s Holiday Savings event, you could use the code NEWYEAR24 at checkout for big discounts
- TrueForm: Last year, you could take $100 off a treadmill when you signed up for TrueForm emails
- WalkingPad: Last year, you could save up to an extra $150 on already reduced prices
New Year’s Fitness Sales on Strength Equipment
- Again Faster: Last year, you could get 20% off on all KNKG bags
- Amazon: Stay tuned for the latest deals from Amazon
- Bells of Steel: Last year, you could take up to 30% off select products
- Bolt Fitness Supply: Last year, Bolt offered 30% off clearance items
- Bowflex: Last year, you could save up to $800 on equipment
- ChopFit: Last year, you could save $50 on the Chopper Fitness System or Chopper Pro Fitness System
- FED Fitness: Up to $500 off sitewide through 12/28/25
- Freak Athlete: Last year, you could save up to $300 on the Hyper Pro
- Fringe Sport: Last year, you could save up to 50% on select products
- Force USA: Last year, you could get a free Air Rower ($699 value) with a purchase of $2,999 or more
- Giant Lifting: Last year, you could take up to 30% off select products
- GoRuck: Last year, there were holiday sales on rucksacks, sandbags, apparel, and more
- Griffin: Last year, Griffin offered free shipping on all orders
- Gymreapers: Last year, there were discounts throughout January
- Hyperwear: Last year, you could save up to 30% off sandbags, ropes, bands, and more
- Inspire Fitness: Last year, you could save 10% with code SLAYSTRONG10
- Living.Fit: Last year featured tiered discounts if you spent at least $300
- Major Fitness: Last year, you could save up to $340 on select equipment
- MAXPRO: Last year, you could save up to $459
- Nike Strength: Last year, Nike offered free shipping or up to 75% off shipping on select items
- PowerBlock: Last year, you could save 15% sitewide with code NEW15
- PRx Performance: Last year, you could save 10% on orders of $2,024 or more
- REP: Last year, you got free shipping plus other savings via the brand’s deals page
- Rogue Fitness: Last year, Rogue featured hot deals, closeout deals, HUNDO pricing, and more via the brand’s deals page
- SMRTFT: Last year, you could save $185 off any pre-ordered 80-lb dumbbell set and single-legged stand purchase with code PRE185
- Snode: Last year, you could save 10% sitewide with code XMAS10
- Titan Fitness: Last year, more than 800 items were up to 50% off
- Total Gym: Last year, you could save 55% on select gyms
New Year’s Fitness Sales on Smart Home Gym Equipment, Smartwatches, and Apps
- Fitbit: Last year, you could save on smartwatches and fitness trackers on Amazon
- Future: Last year, you could save 65% for a limited time
- Garmin: Last year, you could save up to $250 on select smartwatches and fitness trackers
- Oura Ring: Last year, you could save up to 22% on the Oura Ring Gen3 on Amazon
- RingConn: Last year, you could save $90 on the RingConn Gen 1
- Speediance: Last year, you could save up to $1,000
- Tempo: Last year, you could save up to 46% on the New Year’s sale
- Tonal: Last year, you could save $500 on the Tonal smart gym
- WHOOP: Last year, you could join WHOOP for just $199
- Vitruvian: Last year, you could take $250 off during the brand’s Boxing Day Sale
New Year’s Fitness Sales on Supplements and Nutrition
- AG1: Keep checking back for deals
- Bulletproof: Last year, Bulletproof featured 25% off sitewide
- Cira Nutrition: Last year, you could get free Pre-Game pre-workout stick packs with every purchase
- Four Sigmatic: Last year, you could save 30% on subscriptions
- Kaged: Last year, you could save 25% sitewide with code KAGED2025
- Legion Athletics: Last year, Legion offered BOGO 50% off sitewide
- Liquid IV: Last year, you could save 25% with code CHEERS
- Lumen: Last year, you could get Lumen for as low as $199
- MegaFood: Last year, you could save 25% sitewide with code NEWYEAR25
- Momentous: Keep checking back for deals
- Myprotein: Last year, you could save 45% on everything with code NEW45
- Nutricost: Last year, you could save on supplements when you shopped on Amazon
- Onnit: Last year, you could subscribe and save 25% on supplements
- Ora Organic: Last year, you could save 10% on protein powder, greens powder, and pre-workout on Amazon
- Ritual: Last year, you could get an extra 30% off your first subscription
- SEEQ: Last year, you could save 17% on your first subscription
- Sports Research: Last year, you could save on supplements when you shopped on Amazon
- Transparent Labs: Keep checking back for deals
- Wellah: Last year, you could take up to 31% off supplements on Amazon
Best Meal Delivery Deals
- BistroMD: Last year, you could get 50% off plus free shipping for your first week
- CookUnity: Last year, you could save 50% on your first order
- Dinnerly: Last year, you could save up to $21 on each of your first five boxes
- Factor Meals: Last year, you could take 50% off plus free shipping on your first box
- Hungryroot: Last year, you could take 30% off plus a free gift in every delivery for a limited time
- Magic Kitchen: Last year, you could get free standard shipping on orders $150+ with code MYMK
- Modify Health: Last year, you could save 15% on your first order plus free shipping with code THRIVE15
- Nurture Life: Last year, you could save $30 on your first order, $20 on your second order, $15 on your third, and $10 on your fourth order
- Purple Carrot: Last year, you could take 50% off up to 5 orders with code TRYPLANTS
- Tempo by Home Chef: Last year, you could save 30% on your first month
- Trifecta: Keep checking back for deals
New Year’s Fitness Sales on Apparel
- 2POOD: Keep checking back for deals
- 5.11 Tactical: Last year, you could save 30% on bags and packs
- Adidas: Last year, you could save up to 60% sitewide
- Columbia: Last year, you could save up to 40% during the annual winter sale
- Fabletics: Last year, you could take 80% off everything for new VIP members (limited to 8 items)
- lululemon: Check back for updated sales
- NOBULL: Last year, you could take up to 60% off sale items
- Reebok: Last year, you could take up to 70% off sitewide
New Year’s Fitness Sales on Recovery Products
- Ekrin Athletics: Last year, you could save up to 25% on massage guns
- HigherDOSE: Last year, you could take 30% off bundles | 20% off sitewide
- Hydragun: Last year, you could take 10% off the Supertub and HeatPod with code LASTCHANCE
- Inergize Health: Last year, you could take $500 off plus a free electric pump
- Ice Barrel: Last year, you could save 15% with code NEWYEAR
- LifePro: Last year, you could take up to 50% off sitewide
- Plunge: Last year, you could take up to $1,000 off cold plunges and saunas
- Polar Monkeys: Last year, you could save up to $1,000 on cold plunges
- Redwood Outdoors: Last year, you could take $300 off a Harvia Spirit heater with sauna purchase
- Sun Home Saunas: Last year, you could save up to $700 on saunas and plunges
- Sunlighten: Last year, you could save up to $1,700 off plus free shipping
- The Cold Pod: Last year, you could save up to 30% on Amazon
- Therabody: Last year, you could save up to $120 off the New Year sale
Other New Year’s Fitness Sales
- Home Gym Club Training: Keep checking back for more info
- Eight Sleep: Last year, you could take up to $100 off the Pod 4 Ultra
- ISSA: During the 2025 New Year’s Sale, you could start your ISSA journey for $49
- NASM: Last year, you could take up to 60% off
- Rubber Flooring Inc: Last year, you could take up to 30% off select floors
How to Find New Year’s Fitness Sales
Whether you are making a New Year’s resolution or just looking for discounts on home gym equipment, this is a great time to invest in your fitness. Here are some things to consider when looking for a deal:
Consider Your Budget
Probably the biggest deterrent to building out a home gym is the expense. That’s obviously why looking for New Year’s fitness deals is a great idea. Still, even with discounts, certain types of equipment can be extremely costly. Some brands offer financing opportunities as well as additional promotions, like securing discounts by signing up for a newsletter.
Before diving into sales pages, make sure you have an idea of how much you are willing to spend, and stick to it!
Do Your Research and Read Reviews
We are big on knowing what you’re getting into when you buy a piece of fitness equipment. That’s why we have compiled extensive lists outlining the good, the bad, and the ugly. If you need a little guidance, check out some of our best-of lists below:
- Best budget home gym equipment
- Best training shoes
- Best massage guns
- Best exercise bikes
- Best squat racks
- Best rowing machines
- Best treadmills
- Best adjustable dumbbells
- Best Olympic barbells
- Best CrossFit equipment
- Best resistance bands
- Best fitness trackers
Pay Attention to the Details
Whether you are buying something under $50 or looking at dropping a few thousand smackaroos, familiarize yourself with some of the details:
- Is there a free trial period?
- What is the return policy?
- Is the warranty any good?
- Are you able to finance it?
New Year’s Fitness Sales FAQ
Is New Year’s a good time to buy fitness equipment?
The turn of the year is a time when many people are thinking about their fitness goals, and brands know that. Many discount their sales at this time, though Black Friday remains the best time to buy home gym equipment.
When is the best time to buy fitness equipment?
We see the most sales on fitness equipment happen around Black Friday, though many brands offer discounts and promotions around other holidays like New Year’s, Fourth of July, and Memorial Day.
What fitness equipment is on sale for New Year’s?
Brands all across the industry offer fitness equipment sales on New Year’s. You can find discounts on treadmills, ellipticals, barbells, squat racks, dumbbells, and more.

