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I like to get an early start on my holiday shopping––whether it’s my anxiety talking or just my desire to save a few bucks, it’s what works best for me. If you’re a runner (and want to treat yourself) or are looking for the best fitness gifts for friends and family, check out the best Black Friday deals for runners. 

Runners are pretty particular––each usually has their own shoe preferences, ideal treadmill-belt cushioning, and specific apparel they swear by. Luckily, this list will have something for everyone. There’ll be tons of deals on treadmills, shoes, clothing, recovery tools, and plenty more. 

Be sure to check back frequently. We will be adding new deals to this page all the way through Cyber Monday.

An image of the NordicTrack Commercial 1750
NordicTrack

Up to $500 off

Early Black Friday sales include $500 off Commercial X32i; $300 off Commercial 1750; $200 off Commercial 2450; $100 off EXP10i treadmills. The brand is also offering a price match guarantee so if you buy something early and it goes on sale again during Black Friday, you’ll get a refund for the difference.

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console of horizon treadmill small
Horizon Fitness

Extra $100 off

Black Friday Sale: Extra $100 off all Studio and Go Series treadmills using code BF100! | Nov. 19-26

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Sole Fitness Logo
Sole Fitness

Up to 50% off

You can find up to 50% off ellipticals as well as treadmills, bikes, and strength equipment.

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Top Black Friday Deals For Runners 2023

  • Alphalete: Last year’s deal was use code ALPHALETE10 to get 10% off plus save 30% off Amplify, and up to 70% off select items
  • Adidas: Weekly deals, including up to 50% off shoes and apparel
  • ASICS: Make an online or in-store purchase now through 12/21, and get a discount code on 12/22 for $20 off* any future purchase of $75 or more.
  • Assault: Last year’s deal was buy an Elite Runner, Get a Pro Bike FREE; get up to $300 off select products
  • Dick’s Sporting Goods: Last year’s deal was up to 50% off plus up to $300 off Peloton
  • Fabletics: Last year’s deal was save up to 70% off men’s activewear
  • Feiyue: Last year’s deal was get 30% off sitewide with code BLACKFRIDAY
  • FLEO: Last year’s deal was buy 2 get 1 FREE, daily doorbusters, up to 70% off sitewide
  • Garmin: Up to $200 off select smartwatches
  • Horizon Fitness: Extra $100 off all Studio and Go Series treadmills using code CYBER100
  • Inov-8: Up to 50% off running shoes
  • lululemon: Last year’s deal was discounts on men’s and women’s apparel
  • New Balance: Last year’s deal was take up to 40% off shoes, apparel, and accessories
  • Nike: Save up to 60%, plus use code CYBER for an extra 25% off
  • NOBULL: Last year’s deal was get $50 off all orders $199 and over
  • NordicTrack: Early Black Friday sales include $500 off Commercial X32i; $300 off Commercial 1750; $200 off Commercial 2450; and $100 off EXP10i treadmills. The brand is also offering a price match guarantee so if you buy something early and it goes on sale again during Black Friday, you’ll get a refund for the difference.
  • Reebok: 60% off sitewide with code CYBERMONDAY | Through 11/30
  • Rhone: Last year’s deal was take 25% off sitewide
  • Road Runner Sports: Last year’s deal was save money on running shoes, workout clothing, and running accessories
  • Sunny Health and Fitness: Up to 80% off cardio products | Sign up for an additional 15% off | Starts Nov. 16
  • Ten Thousand: Get $25 off any purchase of $50 or more, plus save up to $40 on kits, valid Nov. 21-27 | Use exclusive code GARAGEGYM15 for 15% off
  • Under Armour: 30% sitewide + free shipping with code UAHOLIDAY | Through Nov. 26
  • Xero: Up to 70% off shoes, boots, and sandals, plus a $100 gift card giveaway

GGR Exclusive Coupon Codes

*Some exclusions may apply*

Additional Black Friday Deals

How to Find the Best Black Friday Deals for Runners

Whether you enjoy running marathons on the regular or are into an occasional casual jog, congrats! You’re a runner. If you’re looking for the best Black Friday deals around, we have you covered. Here are our top three tips to keep in mind when shopping for yourself (or the runners in your life):

Shop Around

A lot of different equipment and apparel will be on sale, so it may be in your best interest to shop around before purchasing anything. Make sure you’re getting the best deal possible by checking out a variety of retailers. Trying to figure out what websites to look at? Here are a few to consider:

Check Our Roundups

At GGR, our specialty is testing fitness equipment, apparel, and shoes. We’re here to help you decide what would work best for your home gym:

Devise a Plan

Before Black Friday rolls around, consider determining what apparel, accessories, or equipment you’re wanting to purchase. If you’re looking for an inexpensive treadmill, figure out the dimensions, price range, and features you desire ahead of time. This will save you time and energy when it is time to actually shop various sales. 

FAQs: Best Black Friday Deals for Runners

Do shoes go on sale during Black Friday?

Yes, plenty of shoes go on sale during Black Friday. Check out our Black Friday Deals On Running Shoes page to get the most up-to-date information on shoe savings. I’ll be adding new deals daily throughout the months of October and November.

Does everything get a discount on Black Friday?

Not necessarily, but Black Friday is the time of year where the majority of brands heavily discount at least some items. Plenty of retailers are looking to make space in their inventory for the holidays, which is why prices get cut on a variety of products (including home decor, clothing, and of course, fitness equipment).

What are the best running shoes?

Our favorite running shoes are the Brooks Ghost 14. These running shoes are excellent for crushing long distances without any undue foot pain. If you’re into more neutral cushioning, you’ll likely love these. Not wanting a neutral running shoe? Check out our best treadmill running shoes roundup for the scoop on other options.

We also recommend best-sellers like the Asics Gel series, Nike Air Zoom Pegasus’, and Adidas Ultraboosts.

Does Nike ever do Black Friday sales?

Yes. Right now, Nike is offering up to 60% off select products through 11/25/23.

How often should you buy runners?

If used frequently you should buy new runners about every six months. Of course, this depends on their condition and you may have to buy them sooner (or, if you’re lucky, they might last you longer than six months). Just make sure they’re comfortable and don’t have any major holes in the outsole.

Further reading

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The best trail running shoes will take you from dirt trails to sugar sand to shale with great support and traction. Read more

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Slat Treadmill vs Belt: Should You Pay More for Slats?

Unsure of what type of treadmill would be best for you? Dive in with us as we put the slat treadmill vs belt treadmill to explore your options. Read more

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Best Knee Sleeves: Compression, Stability, and New One-Rep Maxes

An Olympic weightlifting team shares their favorite knee sleeves for maxing out, high-volume squats, and everyday activities. Read more

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What Muscles Do Chin-Ups Work? The Answers, And Why You Should Do Them

What muscles do chin-ups work? Our personal trainer breaks down the movement and what you can expect from this exercise. Read more